Meeting I: Responsible e-commerce / ESG and Cross-border e-commerce

🕒 Time: 10:30 a.m. - 12:30 p.m.
📍 Place: 85 Pańska Street Restaurant, Warsaw

Agenda:

1. Welcome and presentation of e-Isba Think Tank activities for 2025

   • Discuss priorities for responsible and international e-commerce.

2.  Discussion: titled. "Poland's EU Presidency: New Perspectives and Challenges for E-Commerce" with the keynote speaker:

   • Patrycja Sass-Staniszewska, President of e-Isba

   • Magdalena Skarzynska, Vice President of the Polish Investment and Trade Agency

   • Bartlomiej Pejo, Chairman of the Committee on Digitization, Innovation and Emerging Technologies

   • Minister Ignacy Niemczycki (Secretary of State, KPRM)- TBC

   • MP Kamila Gasiuk-Pichowicz (Polish Presidency, Council of the EU) - TBC
     The conversation will be moderated by Pavel Oksanovich

3. Mastermind Sessions:

   • Exchange experiences and inspiration in an intimate setting on topics:

     • Developing a strategy for e-commerce development in 2025.

     • Challenges and threats to the industry.

Meeting II: Performance Marketing

🕒 Time: 15:00 - 17:00
📍 Place: 85 Pańska Street Restaurant, Warsaw

Agenda:

1. Welcome and presentation of e-Isba Think Tank activities for 2025

   • Discussion of priorities for responsible and international e-commerce - presented by Patrycja Sass-Staniszewska - President of e-Isba

2. Presentation: key trends in Performance Marketing for 2025

   • host - Zbyszek Nowicki - Head of e-Izba Think Tank

3. Case Studies and Mastermind Sessions:

   • Discussion of key trends developed with participants.

   • Discussion of the 2024 experience and plans and goals for 2025.